It's the work of Jayne Elwell who is based in the North East of England, and creates an array of headwear under the name of The Libertarian. She has even been described as “the Willy Wonka of the hat world” With an air of British eccentricity, she hopes to stay true to her ‘Libertarian’ name and continue to create for passion rather than commercial dictation.
When studying for her Fine Art Degree, Jayne became increasingly bored with the mass produced, unethical, bad quality products available on the high street. Frustrated with the lack of decent affordable clothing, she began to make her own. “They were edgy, inventive, recycled and in hindsight a bit ridiculous, but I was always complemented on them”. After graduating Jayne was still frustrated with the cycle of repetition on the high street, and decided to start her own business. The aim was to produce an alternative to the overproduced. Creativity would always be free and never stifled by commerciality, hence the name The Libertarian.
“Hats are an important part of British heritage and I hope that The Libertarian can help millinery thrive and evolve for a new generation. What other accessory can transform a complete outfit, distinguish a profession and cover a bad hair day?”
Chips in newspaper always make me think of the seaside, but no trip to the seaside would be complete without some candy floss and a stock of rock to take home.
Luxury Fleece Earwarmers £35.00
An ethereal take on the traditional ear muff. The hand made luxe black flowers sit on an elasticated fleece band with insulated ear warmers.